AT&T AdWorks

The leader in advanced TV advertising

AdWorks’ data advantage provides a more efficient national TV media buy and its superior IPTV platform helps deliver engagement beyond the :30 TV spot.

Advanced television goes beyond traditional advertising

TV blueprint

Reach more of your audience for less. TV Blueprint uses a predictive algorithm and data from 15 million set-top boxes to deliver a data-optimized media plan that targets your audience when and where they watch the most, goes beyond age and gender, and reaches up to 55 million HHs in all 50 states.

Interactive TV

Create a dynamic two-way conversation with consumers through AT&T AdWorks iTV products, including dedicated branded iChannels, in-commercial overlays, sponsored TV applications and T-Commerce opportunities.

Linear TV advertising

Purchase linear advertising spots across 109 networks and traditional dayparts with guaranteed delivery. Identify and buy on networks that appeal to your target audience with eight prepackaged network bundles.

Multiscreen

Extend your brand’s reach in top-tier programming to viewers accessing content in a multiscreen world with Uverse.com, the U-verse mobile app, and network companion apps with AT&T AdWorks U-verse Anywhere.